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Biography

 

Bofta Yimam is an Emmy Award Winning Journalist, TV Anchor, Speaker, and Public Speaking Coach.

She has been honored for her work nearly every year in her career, including a Regional Emmy award and the prestigious Edward R. Murrow award.  Bofta is the first Ethiopian-American newscaster to receive an Emmy for her work.

For more than a decade, she’s reported live on the morning and evening news for TV affiliates around the country, including CBS and ABC.

In 2013, she won a Midsouth Regional Emmy for excellence in “Continuing Coverage.” Her report led to Governor Bill Haslam signing a Tennessee law to keep convicted aggravated rapists in prison for their full sentence.  While reporting in Georgia, she won the Edward R. Murrow award for Best Breaking News Coverage.

Bofta was recently honored with the ‘Young, Gifted and Black’ award and also selected as a ‘Women of Excellence’ honoree by the New Pittsburgh Courier.

Bofta is a dynamic motivational speaker who mixes high energy storytelling and strong content to EMPOWER people.  As a public speaking coach and strategist, Bofta coaches people on crafting their signature talk, connecting with their audience, closing from any platform and increasing their visibility.

When she’s not on-air or coaching, Bofta is plotting her next bucket list destination.  She’s swum with dolphins in Mexico, climbed a mountain (not planned) to reach a remote Ethiopian monastery, jumped off a 35-foot-high Jamaican cliff and backpacked twice in Europe.

She recently traveled to Cuba with nine other journalists for independent reporting projects covering race and other African diaspora issues.